Boycotted Bud Light Company Anheuser-Busch Sued for Race-Based Hiring and Promoting

While conservatives are boycotting the company over its ill-advised Bud Light ad campaign that featured a silly-looking man in drag, prancing around mocking women and calling himself a woman (the marketing vice president in charge of it called Bud Light’s customers “fratty”), a legal firm has asked the feds to look into a different matter.

America First Legal (AFL), which is determined to hold government agencies and corporations accountable, filed a federal civil rights lawsuit against Anheuser-Busch over alleged race- and sex-based hiring, promotion, and job training.

AFL asked the U.S. Equal Employment Opportunity Commission to open a investigation into violations of civil rights law.

AFL called out Anheuser-Busch for, among other things, creating a Leadership Accelerator Program for which individuals of certain races can apply. Although the program doesn’t outright say whites need not apply, that’s the gist.

“We encourage candidates who identify as Black, Latinx, and Native American to apply, as well as those who identify with a historically underrepresented group.”

Anheuser-Busch is on the “diversity, equity, and inclusion” bandwagon and “dedicated to collaborating on impactful decisions and championing DEI at the highest levels of the organization.” But is the company running afoul of the law?

“The company also advertises an unlawful race-based scholarship and internship program launched by Budweiser and the United Negro College Fund to ‘support[] 25 Black college students’ interested in the brewing industry and to ‘provide[] five Black college students with real-world experience as interns in Anheuser-Busch’s Brewery Trainee Program,” AFL wrote.

Gene Hamilton, America First Legal vice president and general counsel, said that companies like Anheuser-Busch “have become shells of their founders’ visions due to weak-kneed corporate leadership who routinely cave to idealogues whose thirst for an ever-changing notion of ‘social justice’ is relentless.”

By MobiusDaXter – Own work, CC BY-SA 4.0, link

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